With the right strategy and execution, you can generate business sales leads at scale. There are actions you can take to grow your sales pipeline, regardless of whether your goal is to gain new clients or simply have more of the ones you already have. 1. Connect with people wherever they are The first step is meeting prospects where they are: on their phone, on social media, via email - wherever they're most likely to be interacting with businesses. You'll want to start by getting a good understanding of your target audience so that you know where to go when it comes time for real-life meetings. We meet people where they are. Our software allows us to track your company's social media presence, check out what kind of content your competitors are sharing, and find out where your target audience hangs out online. We then offer customized solutions based on this information so that you can get in front of the right people at the right time. 2. Ensure quality leads are generat...